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Sheds new light on quota challenges, the story behind them, and the methods to solve them. Author Mark Donnolo's problem-solving approach features quota design frameworks and a range of scalable methods plus the candid expert perspectives of CEOs and other senior leaders. This is a must-read for those who set and fulfil quotas.

Sales enablement expert Mark Donnolo blends his years of experience with expert interviews and stories to show you how planning can reliably drive revenue. His five-point framework will prepare you to address the arguments you're certain to hear against account planning, such as lack of commitment, ownership, and time.

When it comes to strategies, salespeople usually veer toward one of two extremes: operating analytically...or by the seat of their pants. In this groundbreaking book on sales creativity, readers will learn how to integrate the right-brain aptitude for innovation with the left-brain affinity for logic and process. The result is a fresh, dynamic approach that addresses customers' needs while expanding the salesperson's entire way of thinking. Pa...

The way a company designs its sales compensation program has a greater impact on behavior and results than any sales training, sales management method, or leadership message. Yet most senior executives fail to see the big picture, leading to fundamental misalignments between sales strategy and organizational goals.Featuring insightful interviews with Fortune 1000 C-level executives and real lessons from the field, this essential book reveals t...

The way a company designs its sales compensation program has a greater impact on behavior and results than any sales training, sales management method, or leadership message. Yet most senior executives fail to see the big picture, leading to fundamental misalignments between sales strategy and organizational goals.Featuring insightful interviews with Fortune 1000 C-level executives and real lessons from the field, this essential book reveals t...